LOS ANGELES–(BUSINESS WIRE)–Television Network development group Obsession Media announced today a partnership with legacy racing editorial brand, Speed Sport Magazine, to launch SPEED SPORT 1, a new live motorsports FAST channel expected to debut in the spring of 2023. The launch of SPEED SPORT 1 marks the return of a dedicated live channel for motorsports fans, and with plans to deliver more than 400 live events and thousands of hours of content, the channel is poised to become the largest provider of live content on any existing FAST platform.
Obsession Media also announced today the hiring of veteran television and motorsports executive Dan Teitscheid as president and general manager to run SPEED SPORT 1. Dan joins from the MAVTV Motorsports Network where he served as President and brings 30+ years of experience in sports and TV from top distribution positions at Disney, ESPN Media, and MTV Networks.
SPEED SPORT 1 joins Outdoor America as the second FAST channel from Obsession Media, which was founded by cable sports network start-up executive Nick Rhodes and long-time colleague and outdoor media veteran John West. The company includes Roger Werner as an investor and advisor, who was CEO of ESPN and Prime Networks, Founder/CEO of Speedvision, and CEO of Outdoor Holdings. Obsession Media is building a modern channel factory with Outdoor America launched in 2019 as its first FAST channel, and additional content brands currently in development.
“We’re excited to build on the success of Outdoor America and partner with the expert editorial voice of Speed Sport Magazine,” said Nick Rhodes, CEO of Obsession Media. “We want to be clear to distributors, advertisers and fans, this is not a content library acquisition, we are bringing back a live channel dedicated to motorsports.” Regarding new FAST channels in development, Rhodes commented: “We invested in proprietary IP that allows us to get channels launched quickly and, offer unique ways to package and monetize them to best serve our platform partners. To execute on this vision for SPEED SPORT 1, we’ve tapped Dan Teitscheid, with his background in both launching channels and motorsports, makes him the perfect choice for the role of building the live FAST channel of the future.”
“This is a unique opportunity to work with an unbelievably experienced and dynamic team of motorsports, TV and entertainment executives, all of whom have been directly involved in launching some of television’s most iconic brands. Together, we’re making SPEED SPORT 1 a one-of-a-kind network dedicated to live motorsports,” said Dan Teitscheid, who is also president of distribution for Obsession Media.
Teitscheid joins the seasoned executive team at Obsession Media, which includes CTO Chris Witmayer from NASCAR and NFL films and Mark Weeks, a career Army and Olympic shooting coach who serves as Obsession Media’s SVP of Business Development.
About SPEED SPORT 1
SPEED SPORT 1 is the first network dedicated to live motorsports designed for the world’s most passionate motorsports fans. SPEED SPORT 1 will present over 400 live events and thousands of hours of the finest motorsport content and lifestyle programming from America and across the globe annually. In addition to delivering access to an unprecedented number of motorsports events SPEED SPORT 1 takes a storytelling approach in presenting one of the most popular sports categories in the world. Adding context to the events, the stories, the teams, the drivers, and the multiple variations of racing, SPEED SPORT 1 brings a new and unique motorsports experience to the screen.
About Obsession Media
Obsession Media is a content packaging company that exists to support what you love. We celebrate the only real choice you have in life – how to spend your free time. Obsession Media represents a portfolio of enthusiast content assets, designed to deeply connect with people who are passionate about their interests, activities and lifestyle. We create FAST channels and assemble and distribute them on a proprietary IP platform. The partners at Obsession Media have vast collective experience and are responsible for creating some of the most recognizable TV brands for the sports, enthusiast and special-interest sectors.
More information can be found at available at http://www.obsessionmedia.com/